Sunday, November 16, 2014

a spoon full of sugar (PR firm hired to de-stgmatize bio insertive sensors)

1 ) For wearable tech to take hold, it needs to get under one's skin-says Verity Burns.  Five years ago, 3D TVs were the technology industry's next big thing, with every big manufacturer jumping on the bandwagon to bring the third dimension to our living rooms, transforming movie watching.Except, that didn't quite happen. After an initial rush, 3D at home went quiet. While you'll still find it included on most TV's it's no longer a huge selling point, and for one big reason - the glasses turn people off.That you have to put on clunky-looking specs for the technology to work makes this next-gen feature feel more last-gen, making it hard to enjoy the technology, preventing a fluid, fuss-free experience. Unless a change is made soon, the flourishing wearable's sector as we know it could suffer a similar fate.
Money does not mean market .While manufacturers are investing right now, the flop of 3D TV shows that investment can ultimately mean nothing; to really succeed it;s going to need to become an automatic and integral part of everyday life.Project Underskin is already part way to making that happen.Created by NewDealDesign A smart digital tattoo concept implanted into your hand, putting the ability do things like unlock your door, share data with friends or keep an eye on your vital statistics literally at your fingertips.

Speaking to Co.Design, the website that set the challenge, Jaeha Yoo, director of experience design at NDD said: When we started working on it, everyone was a little squeamish about implanting something. But there;s a lot of cultural precinct.Underskin runs off of your body's electro-chemical energy, no need to charge it and it's always ready to go.
Even better, Underskin can both recognize and contextualize movements and gestures; it tells the difference between a handshake with a colleague and holding hands with your partner.
Project Underskin health tracks too, monitoring vitality with precision and encoding results in a unique format, as the tattoo can glow in certain circumstances too, perhaps when your body is at its peak.

 


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IMMR's NASDAQ Last Sale (NLS)
 

NLS Volume
 

Previous Close
 

Today's High / Low
 

52 Wk High / Low
 


9.19 0.51 â–² 5.88%
 

178,666
 

$8.68
 

9.28 / 8.70
 

$ 14.7194 / $ 7.195
 

Data as of 11/16/2014 1:16:44 AM -

 


Immersion (Shanghai) Science & Technology Company, Ltd., will focus on design and development of haptic user experiences. Supported by a suite of solutions including, TouchSense® software, SDKs, tools and intellectual property, Immersion enables the creation of high quality, power-efficient touch and motion feedback in devices and content. The business will work directly with China's broad and innovative mobile ecosystem to deliver engaging tactile experiences to the region, and across the globe.

 To lead Immersion efforts in China, the company has brought onboard a seasoned industry executive, Howard (Hongming) Li, as general manager of Immersion Greater China business. The Chinese market is growing in depth, as well as breadth. Our goal is to help our customers create high-quality, well-designed mobile applications, devices and services that enable greater interactivity, and a more engaging and satisfying consumer experience overall, stated Li.With an office now established in Shanghai, we plan to grow our staff to address and work directly to meet our customer demands in the region.

 Through its work with the world's leading consumer brands, Immersion has grown the adoption of haptic technology to over 1 Billion consumer devices, globally. Its technology is in use, today, across a range of markets, including mobile, gaming, medical devices, automotive interfaces and consumer appliances.

 Founded in 1993, Immersion (NASDAQ: IMMR) is the leading innovator in haptics, or tactile effects; the company's touch feedback solutions deliver a more compelling sense of the digital world. Using Immersion's high-fidelity haptic systems, partners can transform user experiences with unique and customizable touch feedback effects; excite the senses in games, videos and music; restore "mechanical" feel by providing intuitive and unmistakable confirmation; improve safety by overcoming distractions while driving or performing a medical procedure; and expand usability when audio and visual feedback are ineffective. Immersion's TouchSense technology provides haptics in mobile phone, automotive, gaming, medical and consumer electronics products from world-class companies. With over 1,600 issued or pending patents in the U.S., China and other countries, Immersion helps bring the digital universe to life.

Forward-looking Statements

 This press release contains "forward-looking statements" that involve risks and uncertainties, as well as assumptions that, if they never materialize or prove incorrect, could cause the results of Immersion Corporation and its consolidated subsidiaries to differ materially from those expressed or implied by such forward-looking statements


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Are Haptic Sex Toys Sparking a New Form of Prostitution?

By Jenna Owsianik+ on February 14, 2014







The line between pornography and prostitution is getting blurry.

More and more paid webcam models use interactive sex toys to excite viewers. Powered with haptic technology, these devices vibrate, grip and even mimic thrusting and sucking actions to match those of the adult performer. But instead of simply stirring up a customer;s libido, they are also raising legal questions about the future of sex.
While webcam shows are mostly unregulated, prostitution laws vary across nations. In countries like Australia and Canada, where swapping sex for money is not a criminal offence in itself (although each have differing governing rules), there are arguably fewer legal areas to examine.
The United States is another story. Apart from rural counties in Nevada, home of the famed Bunny Ranch brothel, prostitution is against the law. This is an ironic fact bearing in mind the country’s stake in the development and sale of haptic sex products and services.
Rights to one of the most popular cyber sex devices belong to the American company Adult Entertainment Broadcast Network. Its product the Realtouch [NSFW] acts as a robotic "point of entry"capable of sending and receiving sensations from a sex toy used by a performer.

And there is no need to fret if you don’t have a partner to test it out with. The Realtouch Interactive social network advertises webcam models who are happy to step in for a price. This takes webcam shows a step further by allowing the cam girl to stimulate viewers, not simply pleasure herself in front of them.
Similar devices are popping up around the globe. For example, the Dutch toy Kiiroo [NSFW] has male and female parts designed to connect long-distance partners and strangers online.
Hoping to gain from this surge in haptic sex products is FriXion, a site funded by Sentidel Financial Group in Miami, Florida. Its open platform allows members to use its devices as well as those belonging to third parties for arousing lovers over the web.
What does this mean for the future? Having sex is becoming less and less dependent on being in the same room as a person and now money is entering into the mix. For the makers of Kiiroo, who are based in sexually liberal Amsterdam where sex work is legal and regulated, avoiding criminal charges is almost a non-issue. But on the other side of the planet in 2007, a cam boy studio in Miami [NSFW] was charged for being located in a residential zone. This occurred despite the business claiming finances were handled offsite at the head office.
Watching how the law responds to advances in digital sex will be important and very revealing to track. It will show how either the legal system isn't able to keep up with changes or that it perhaps views online sex as different or not as real as sex happening in person.
 

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