Virtually all web sites, including social media sites, require users to agree to legally binding terms of service (ToS) and privacy policies (Bayley, 2009).1 Yet ToS and privacy policies are frequently complex and legalistic. As a result, users often do not read them (Fox-Brewster, 2014; Germ, 2012; Hoffman, 2012; Lomas & Dillet, 2015; J. Martin, 2010; McDonald & Cranor, 2008; Obar & Oeldorf-Hirsch, 2018; Sauro, 2011; Stevenson, 2014) or understand what they say or mean (Fiesler et al., 2016; McRobb, 2006; Pardes, 2018; Pew Research Center, 2014).
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